Leonardo.Ai: Features, Pricing, and Alternatives (2026)
Image, video and motion generation with fine-tuned models and an API
Best for: Studios and product teams that need a consistent look across many assets
The pick when you need the same look across a hundred assets rather than one great image, and the API makes it the practical choice for anything automated. Model quality trails Midjourney on a plain prompt.
- Who it's forIndividuals, Freelancers, Developers
- Not ideal forSomeone who wants one striking image with no setup
- Price from$12/mo · free plan
- In category#2 of 6 in Image generation · category median $13.5/mo
What is Leonardo.Ai?
Ai sits between a consumer image generator and a production tool.
You get a prompt box like everywhere else, but also a canvas editor with layers and masking, real-time generation that redraws as you sketch, motion tools that animate a still, and the option to train a private model on your own images so a character or a product looks the same in every asset.
That last feature is why game studios and product teams use it: consistency across a hundred assets matters more to them than one striking image. 0 for video. Canva acquired the company in 2024, and the two products still run separately.
Pricing is token-based rather than seat-based. The free plan hands out 150 fast tokens a day, which is enough to evaluate quality but not to work.
Paid plans start at $12 for 8,500 tokens a month and reach $60 for 60,000, with unlimited relaxed generations on selected models above the entry tier and a token bank that rolls unused credits forward.
Made by Leonardo InteractiveSydney, AustraliaFounded 2022Launched Dec 2022
Leonardo.Ai key features
Custom model training
Train a private model on your own images so a character, a style or a product stays identical across every asset.
Canvas editor
Layers, masking, inpainting and outpainting in one editor, rather than a prompt box with a redo button.
Real-time generation
The image redraws as you sketch or type, which turns prompt tuning into direct manipulation.
Motion video
Animate a still image or generate a clip, using Motion 2.0 and partner models in the same workspace.
Token bank
Unused fast tokens roll forward up to a cap instead of expiring at the end of the month.
Generation API
Documented REST API for image and video generation, so the same models run inside your own product.
Leonardo.Ai pricing and plans
Free
Free
- 150 fast tokens per day
- Creations are public
- Basic quality settings
Essential
$12/month
- 8,500 fast tokens per month
- Private creations
- 10 personal AI models
- Enhanced quality settings
Premium
$30/month
- 25,000 fast tokens per month
- Unlimited relaxed generations on selected models
- Larger token bank
Ultimate
$60/month
- 60,000 fast tokens per month
- Unlimited relaxed generations on selected models
- Highest concurrency
Team Starter
$72/month
- $24 per seat
- 75,000 shared tokens per month
- Train AI models using team tokens
Pricing checked on August 26, 2026.See Leonardo.Ai's pricing page
Leonardo.Ai pros and cons
Pros
- Custom model training keeps a character or product consistent across assets
- Canvas editor with layers, masking and inpainting
- Documented API for image and video generation
- Unused tokens roll forward instead of expiring
Cons
- Free creations are public and quality settings are capped
- Token pricing makes the real monthly cost hard to predict
- Only 33 reviews on G2, a thin base to judge support quality
Leonardo.Ai platforms, API and integrations
API available
SDKs: Python, JavaScript. API documentation
0 integrations
No native integrations listed.
1 language
English
Inputs and outputs
Accepts Text, ImageProduces Image, Video
4 AI models
Lucid Origin, Lucid Realism, Phoenix 1.0, Motion 2.0
Is Leonardo.Ai secure? Privacy, compliance and support
Data privacy
- May train on user data (check opt-out settings)
- Retention: Free plan creations are public and visible in the community feed; private creations start on the Essential plan
- Data region: AU
Team features
- SSO: no
- Team workspace: yes
Support channels
- Documentation
- Community
Who is Leonardo.Ai best for?
Studios and product teams that need a consistent look across many assets. Leonardo.Ai targets individuals, freelancers, developers, small and mid-size businesses, agencies.
Use cases
Categories
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Leonardo.Ai FAQ
Is Leonardo.Ai free?
Yes, with 150 fast tokens a day. Free creations are public and quality settings are limited, so it works for evaluation rather than production.
How much does Leonardo.Ai cost?
Essential is $12 per month for 8,500 tokens, Premium $30 for 25,000 and Ultimate $60 for 60,000. Annual billing takes up to 20 percent off.
What is a fast token on Leonardo.Ai?
The unit each generation consumes. Cost varies with the model, resolution and quality setting, and unused tokens roll into a token bank instead of expiring.
Can I train Leonardo.Ai on my own images?
Yes. Personal model training is included from the Essential plan, with ten models at that tier, so a character or product keeps the same look across assets.
Does Leonardo.Ai have an API?
Yes, a documented REST API for image and video generation, which is the main practical difference against Midjourney.